Going for a job interview can be nerve racking, especially if it represents a big step up in your career. Preparing well can help lift your confidence and present yourself in a way that impresses a potential employer. Knowing what kind questions are likely to be asked and how to phrase your answers can make a world of difference. Additionally being informed about the company, role and expectations can help you showcase the skills and expertise most relevant to the role. Here are our top 3 tips on interview preparation:


It is good practice to not only find out as much as possible about the role, but also about the company. Social media is a great resource for this, especially LinkedIn. By connecting with and following employees in the company, and then seeing what they post and share can give you good insight to the company culture.  You’ll be able to see if they are innovative and collaborative by how colleagues interact. You can also often see news on project successes and new client wins. By doing some research it will help you to prepare any questions you may have on the company. It will also give you insight, ahead of the interview, as to whether the job will be a good fit for your career ambitions.

Personal presentation

Whether the interview is in person or by video, make sure that you present yourself well. Select your attire carefully, ensuring it reflects the type of professional image you wish to portray. If you’re having a video interview select your location carefully, making sure the background is uncluttered and doesn’t display anything you don’t want to be seen if not using a video background. Be on time, and check that your audio and video are working properly. If it’s an in person interview, aim to arrive just 5 minutes beforehand. Earlier than that may inconvenience the interviewer, later than that may leave you feeling rushed.

Engage in the process

By being engaged it will bring a certain energy to the interview process. Prepare interesting questions to ask about the company and role. Rehearse answers to commonly asked questions and be sure they reflect the value you added to previous employers – either in terms of revenue gains or project targets achieved.  Don’t be shy to discuss challenges, but be sure to also have answers as to how you overcame them. Demonstrate that this is an opportunity you’re willing to invest in and that you’re worth investing in as an employee too.